FastAnt Selects HP Scitex FB7600 at drupa after Large-Format Solution Passes 'Pepsi Challenge'

"Taylor Bloxham is widely acknowledged for its focus on quality and colour consistency, which is underscored by the fact that it prints the colour cards for three major paint manufacturers," he said. "The fact that the group selected HP digital large format technology reflects our belief that it delivers on the stringent quality levels required to go hand with work undertaken for our offset litho customers. We believe it will open up opportunities to grow business among existing clients as well as attract new ones."

Wennington admitted that other factors helped play a part in swinging the eventual decision in HP's favor.

"As an HP Indigo press 5000 customer, we've naturally become accustomed to the high level of customer service and support afforded us by HP," he said. "We had the assurance that these would be in place around the FB7600 was also a significant deal clincher."

The HP Scitex FB7600 Industrial Press prints up to 95 full-size sheets/hr in production speed and up to 55 full-size sheets/hr with POP quality on a wide variety of media up to 25mm thick, while a six-colour UV-curable HP FB225 Scitex Ink set provides excellent dot gain and an impressive colour gamut up to 600dpi resolution. In addition, a new edge-to-edge printing feature means that final-size sheets may be printed, which eliminates the need for trimming, thereby saving substrates and reducing product damage through additional handling.

Celebrating its tenth year in business in 2012, FastAnt offers true end-to-end marketing support to its wide-ranging base of retail clients. Its service offering comprises POS design and production, direct marketing, marketing fulfilment, eCommerce, digital printing and print management. Taylor Bloxham, established in 1939, is one of the largest independent lithographic printers in the UK and in 2007 received the Queen's Award for Enterprise for Innovation in Printing.