DirectMail.com, a leading provider of integrated direct marketing solutions, is proud to announce the hiring of Belinda Wilburn as a new account executive overseeing nonprofit and association accounts. In this position, Wilburn will apply her knowledge and experience within the direct marketing sector to advance DirectMail.com’s agency component, which offers expert fundraising, membership and marketing services for nonprofits and associations.
Wilburn brings to the position over 10 years of industry experience encompassing everything from managing time-sensitive direct mail projects for domestic and international nonprofit fundraising campaigns to developing marketing strategies for large health information management associations. Her experience, primarily acquired in the local nonprofit and association arena, gives her valuable insight into the challenges these organizations face in promoting awareness of their mission and function. This background, coupled with a solid record of building and maintaining successful client relationships, made Wilburn uniquely qualified to manage DirectMail.com’s nonprofit and association accounts. Her familiarity with facilitated Internet marketing, telemarketing, direct mail production and radio advertising only added to the credentials she brings to the position.
Wilburn commented, “My role is to develop effective direct marketing campaigns that will help achieve client success. My immediate objective will be to deliver fresh ideas, incorporating the unique technology that DirectMail.com offers, to grow association membership and make affiliation more appealing to new prospects. I’m thrilled to have the opportunity to apply my skills to the challenge before me.”
Robert Salta, Principal, DirectMail.com, said, “More nonprofits and associations need to know about the expertise and time-tested technology DirectMail.com offers through its fundraising agency. Further, they need to become aware of the many successes DirectMail.com has achieved for similar organizations employing GeoSelector™, its proprietary tool, and other advance techniques. Belinda’s appointment demonstrates our commitment to provide nonprofits and associations direct marketing solutions that will help them meet their goals.”