Appleton Coated LLC

Encouraging People to Write More Letters, Appleton Coated Supports the Letter Writers Alliance's Social Events

Supporting the art of letter writing, Appleton Coated provided paper for the Letter Writers Alliance's "socials" and stationery. These monthly and seasonal events are open at no cost to anyone interested in letter writing. Events take place throughout year and in cities throughout the country.

The Letter Writers Alliance's (L.W.A.'s) most recent social events took place at the Read/Write Library in Chicago on June 24. The L.W.A. provided a special edition stationery designed for the event and printed on Conqueror CX22 Diamond White 26.6-pound writing paper for cards and envelopes. The complimentary stationery is provided in continuing support by Appleton Coated.

"As the exclusive North American distributor for Arjowiggins, Appleton Coated was pleased to have provided paper to the L.W.A. We are happy to support the art of letter writing and the power of paper-based correspondence to transcend the boundaries of time and geography," says Appleton Coated's advertising and promotion manager, Ferkó X. Goldinger.

He continues, "In addition to being world's best identity paper, Conqueror is the same paper we provided for the paper airplane that recently broke the Guinness World Record™ for greatest distance flown." An occasional paper airplane pilot and frequent letter writer, Goldinger also is a member of the L.W.A.

Kathy Zadrozny and Donovan Beeson founded the member-based L.W.A. The women also own and operate 16 Sparrows, a shop that sells its handmade cards, stationery and one-of-a-kind items online, through selected retailers and at craft fairs. Most of its cards are printed on recycled paper with soy-based inks.

"We consider 16 Sparrows the mothership to the L.W.A., with the Alliance serving a very specific group of enthusiastic paper nerds. Namely, nerds like us," says Zadrozny. "In this era of instantaneous communication, a handwritten letter is a rare and wondrous item. The L.W.A. is dedicated to preserving this art form; neither long lines, nor late deliveries, nor increasing postal rates will keep us from our mission."

As Beeson explains, as a member, "You will carry on the glorious cultural tradition of letter writing. You will take advantage of every opportunity to send tangible correspondence. Prepare your pen and paper, moisten your tongue, and get ready to write more letters!"

Membership begins at just $3.00 and offers access to exclusive L.W.A. items, downloads of stationery and cards, pen pal swaps and other benefits. Learn more at letterwriters.org.

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