FLEXcon has been selected by DAXAM, Inc. to help produce graphics for Operation North Pole (ONP), a public charity event taking place in Chicago, IL on November 17, 2012. ONP will give 75 local families with children suffering from life threatening illnesses, a fun-filled start to the holiday season with the fantasy experience of traveling to the North Pole via Metra’s Union Pacific Northwest line. The event includes an array of activities such as tree decorating, face painting, games and refreshments and all families will receive gifts upon departure. The train cars will be wrapped by DAXAM, Inc. with seasonal graphics designed by Saatchi & Saatchi X, using FLEXcon's BUSart™ Air Egress and SEETHRU-SIGN® White/Black Flex 2 products, which have been donated.
“We are thrilled to be celebrating our fourth year of Operation North Pole, and thanks to the generosity of our sponsors, partners and volunteers, we will be serving twice as many families as last year, having raised enough money to charter three double decker trains for the entire day,” said Tim Crossin, co-founder, Operation North Pole. “This fantasy experience will be extended through the entire holiday season, as the trains will be used by park districts throughout the city to provide their own unique polar experiences.”
“Planning and executing Operation North Pole is no small task, especially on a larger scale. To deliver a beautifully wrapped train, we knew we needed a partner that would help bring the graphics to life inside and out,” said Wojtek Drobek, vice president, DAXAM, Inc. “We selected FLEXcon for the superior image quality delivered by their BUSart Air Egress and SEETHRU-SIGN lines, as well as the products’ ease of handling during installation and clean removability following the conclusion of short-term projects such as ONP.”
FLEXcon’s BUSart Air Egress product with air egress release liner technology is designed for short-term, large-format graphics on simple or compound curved surfaces. Applications include smooth column wraps, elevator doors, and table/bar top, cooler and windows graphics, along with signage laminated to rigid substrates. Its aggressive removable adhesive is designed to remove cleanly from a variety of surfaces. BUSart Air Egress is printable via UV and solvent screen, UV and solvent inkjet and electronic static transfer. SEETHRU-SIGN White/Black Flex 2 (STSWBF2) perforated window film is used on the windows of the car. The perforated film provides optical clarity for see-thru viewing from the inside out and graphics visibility when viewing from the outside looking in. It is printable via UV and solvent screen and UV and solvent inkjet.
“We are honored to work closely with such an impressive group of charitable organizations that are enabling Operation North Pole to bring joy to families who battle emotional and financial troubles all year long,” said Mike Chevalier, new business development manager, FLEXcon. “Our involvement in this project is a testament to our commitment to the communities in which we do business. We strive to deliver high quality solutions that meet the needs of our customers, employees, suppliers and community.”