EMBALLAGE 2012: An Exceptional 40th Show

From 19 to 22 November 2012, the international packaging actors have made a date to meet in Paris in order to learn about and explore the latest thinking and innovation in packaging. All the demands in the packaging chain are covered, from raw materials to finished product, not forgetting the related machinery and services. This 40th exhibition aims to be both an exceptional platform for exchanging information, sourcing and inspiration to the packaging industry and to show that innovation is, more than ever, at the centre of the user companies’ strategic challenges.

According to Véronique Sestrières, Exhibition Director, “the key thread running through the 40th EMBALLAGE exhibition is PACK SMART! Innovations & Solutions, Everything you Need to Know in highlighting all the intelligence present in the sector overall. In spite of multiple and converging demands, arising either from user market diversity, complex regulations or economic climate, the packaging industry has demonstrated exceptional capability to innovate. And the 40th anniversary of EMBALLAGE is a dazzling occasion to prove so!”

EMBALLAGE 2012 means:

1,300 exhibitors + 500 brands, 55% of whom display an international offering

More than 470 new exhibitors, 65% of whom are international

90,000 visitors expected

100 countries represented, exhibitors and visitors combined

A global market now driven by the emerging economies

Global packaging production, estimated to be worth $670bn in 2010, is anticipated to reach $820bn in 2016 according to the latest market research by Pira International. This growth is essentially driven by urbanisation, investment in construction, the development of the health sector, and the rise of emerging and transitional economies such as China, India, Brazil and certain Eastern European countries. Their greater purchasing power is set to generate increased demand in household equipment together with consumables and packaging.

China’s packaging market, estimated to be worth $80bn in 2010, is forecasted to rise to $137bn in 2017 and so to overtake the USA as the world’s top market. India’s market, having doubled in the last nine years, is reported to have entered the Top 10 markets worldwide and is likely to double again in the next five years, capping $24bn.

The French industry benefited from a resurgent upswing in 2011

After posting some 10% growth in 2010, the French packaging industry exceeds €19bn turnover once again (i.e. 10.2% growth versus 2010). This growth is partly due to price increases.

Despite subdued demand, price pressure and suffering exports, the French market is still attractive. Know-how, innovation and eco-design are its very foundations as far as manufacturers, equipment makers and their customers, the packers, are concerned. Lastly, ICD Research reports that the French packaging machinery industry, whose 2010 turnover stands at $1.093bn, will record average annual growth of 4.9% by 2015.

Each industry holds its own show at EMBALLAGE 2012!

A multi-sector exhibition with the offering to go with it, EMBALLAGE has strengthened its “exhibition within the exhibition” strategy. Strengthened online and offline sectoral communication prior to the exhibition, targeting the major business user communities in addition to specific visiting tools, dedicated conferences and appropriate signs in the halls (B&L, Food, Luxury, Beauty, Health and Multi-industry) mean that the forthcoming show has a customised offering for each industry. As is fitting for a 40th anniversary, the EMBALLAGE 2012 programme of events is particularly rich in meetings, emotions and new features. In 2012, KEEP PACE WITH:

HISTORY – With the exhibition “I love Pack, since 1947”, an exclusive retrospective of iconic packaging that mirrors the development of our society over more than half a century.

INNOVATION – In the PACK INNOVATION spot, displaying the quintessence of innovation by 2012 exhibitors. This year, out of the 46 products preselected by a panel of journalists, 11 innovations were singled out by the PACK EXPERTS Committee.

THE FUTURE – The PACK VISION conference programme and SYMOP FORUM, look forward and scrutinise packaging as a strategic driver, inclusive design, a vector of information, a cost-reduction factor, and much more.

NEWS – EMBALLAGE TV, broadcasting live provides a 4-day open stage for all those involved in packaging, also shown on the exhibition YouTube

INTERNATIONAL DESIGN – The amazing Packaging and Remarkable Alternatives exhibition, prepared by six international design schools, will display some 100 types of packaging that wrap up our daily lives. For the very first time and not to be missed, the exhibition stages The Dieline Package Design Awards, created by Andrew Gibbs,  on the Diadeis stand.

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