More than half of everything printed is mailed, which makes mailing and fulfillment a vital segment of the graphic communications industry. At PRINT 13, coming September 8 – 12, 2013 to Chicago’s McCormick Place, the newly branded “DELIVER” Mailing & Fulfillment Center will offer attendees unprecedented access to new resources and learning opportunities, along with the year’s most comprehensive lineup of mailing and fulfillment equipment and software.
Co-Sponsored by the Graphic Arts Show Company (GASC), the United States Postal Service (USPS), and the Association of Marketing Service Providers (AMSP) [formerly known as MFSA], DELIVER will be bigger and better than ever, offering attendees access not only to all the latest equipment and software but also to research, market data, education sessions, best practices, plus the most current solutions for mailing services, marketing, and print services providers direct from the industry authority—the United States Postal Service.
“Mailing and fulfillment is a major segment of the graphic communications industry,” says GASC President Ralph Nappi. “Now, direct from the industry authorities in this dynamic area, attendees will learn about the latest developments and newest solutions to best serve clients.”
Among the attractions at DELIVER will be 30-minute sessions by USPS and AMSP experts including cross-media marketing pros on topics such as: Every Door Direct Mail (EDDM), designing for variable data, effective cross-media campaigns, effective use of QR codes with mail, using social media with mail, and much more. Additionally, AMSP will be offering “Ask the Mailing Expert” guidance where attendees can get free one-on-one advice from mailing and fulfillment gurus on how to increase future response rates and boost profits in the rapidly changing mailing industry.
“AMSP is pleased to be a co-sponsor for this year’s DELIVER Pavilion during PRINT 13,” said President & CEO, Ken Garner. “We are committed to helping build a robust and dynamic assembly of exhibitors and subject matter experts that will deliver superior value to attendees. Service providers of all types should plan on investing some time visiting industry leading exhibitors and listening to a full range of presentations that are scheduled throughout the duration of the show. Mailing and fulfillment experts will be available to answer your specific questions. It’s a ‘can’t miss’ educational opportunity.”
In addition, PRINT 13 will offer a special educational track dedicated to the newest mailing and fulfillment issues and solutions. These sessions will reveal the latest best practices and discuss how to meet the challenges in this changing industry. Specific session topics and details will be announced in May, 2013.
For more information about PRINT 13, visit www.print2013.com.