Precision Color Graphics, a Wisconsin-based full-service prepress services manufacturer and long-time Kodak customer, recently turned to Kodak for the latest, state-of-the-art flexographic solution. The company has served the printing industry for more than 21 years—evolving from a small lithographic color separator shop to a one-stop print and prepress house handling everything from design to fulfillment. Now, Precision Color has made the decision to expand by improving its flexo plating capabilities.
The solution was the KODAK FLEXCEL NX Wide System, coupled with KODAK FLEXCEL NX Plates. Precision Color Graphics installed the new system and instantly offered its clients the opportunity to elevate print quality, achieve numerous production efficiencies and impress their customers with greater cost savings and performance.
“I looked at all the competitive products, but I thought, ‘What’s the next great thing? It’s really the KODAK FLEXCEL NX Wide System,’” said John Goeden, President and Owner of Precision Color Graphics. “We wanted to promote more rotogravure-like printing and, thanks to its outstanding imaging, we are seeing exactly that with the FLEXCEL NX Wide System. At the same time, we are helping our customers save money by reducing the number of plates and the time needed on jobs. We are growing our business and taking on higher volumes of work.”
Precision Color Graphics has a diverse client base, and meeting their varied packaging needs can be challenging. The company services a range of industries, including the pet food, fast food, dairy and auto industries. The company also frequently produces POP displays, floor graphics and window clings for national department stores and chains.
Goeden understands firsthand how important selecting the right image and packaging for a product can be, as he himself owns a dog food company called “Redpaw.”
“We take pride in creating ‘made in America’ products. We wanted to bring higher-quality packaging to the market and using the best materials and printing is essential. We’ve even developed and are marketing a patented compostable package,” said Goeden. “That mentality of achieving the highest quality carries over into our printing services when we work with brands to achieve their vision for their own products. The FLEXCEL NX Wide System’s capabilities allow for greater shelf impact. Our clients are floored when they see the results, especially the color, clarity and consistency.”
Precision Color’s packaging offerings have been an evolution. The company previously used a KODAK THERMOFLEX Mid Platesetter before switching to a KODAK THERMOFLEX Wide Platesetter. The FLEXCEL NX Wide System was installed last November and now serves as a complete solution for digital platemaking that delivers outstanding on-press performance.
The high-definition flexo plate technology enables the FLEXCEL NX System to increase press uptime, reduce makeready waste and run presses faster to accommodate more print jobs. Precision Color Graphics is able to offer their clients smoother, higher-density solids in a single pass and reduce the number of colors per job for improved productivity. The FLEXCEL NX Wide System also supports plates up to 42 by 60 inches, allowing Precision Color Graphics to produce a wider range of package sizes.