Color-Logic—developer of the Process Metallic Color System—has released a new DVD containing marketing materials which licensees of the process can use to promote their capability.
Discussing the new materials, Color-Logic Chief Technology Officer Richard Ainge said: “The new Color-Logic “Goodies” DVD contains more than 70 images—a diverse assortment of artwork samples and marketing materials which licensees may print out and use to drive their business. Files on the DVD may be edited to suit individual requirements of each licensee, and company details may be added before printing. Included on the DVD are labels, gift tags, poster images, business cards, large format examples, packaging, calendar templates, greeting cards, publishing materials, promotional literature, direct mail items, and book covers.”
The DVD sleeve was printed by Stafford Printing of Stafford, Virginia, USA, on an HP Indigo press, using Mirri Pak Rainbow substrate. A movie on the Color-Logic website, color-logic.com, shows graphic designers and prepress personnel how to maximize their benefit from the DVD.