Survey Advantage released their Print Buyer Satisfaction Index (PBSI) for the quarter ending March 31st, 2013. Top performing achieved over 87% loyalty, average performers 73% to 86%, and poor performers under 73%. Q1, 2013 results are based on the percentage of 13,309 print buyer reviews that were “Very Satisfied” on recently completed jobs. Congratulations to AlphaGraphics of Wood Dale, IL for achieving the best overall loyalty rating with 98% of their customers stating they are “Very Likely” to recommend them other buyers. Below are winners by category or peer group.
Independent Commercial: Impressions Printing, Oklahoma City, OK, John Braaten
Allegra Network: Allegra Print & Imaging, Battle Creek, MI, Jeff McConville
Franchise Services: Sir Speedy, Nashville, TN, Steve Olsen
AlphaGraphics: AlphaGraphics, Wood Dale, IL, Ron Bittner
CPrint: K-Team, Hammond, LA, Judy Nesser
Kwik Kopy: Kwik Kopy, Crown Point, IN, Tim Koedyker
Minuteman Press: MMP of Lebanon, Lebanon, PA, Mike Geygan
Signs Now: Signs Now, Mokena, IL, Jon Osborne
Signs By Tomorrow: SBT, Gainsville, GA, Michael Kelly
The benchmark is a compilation of all feedback gathered for hundreds of printers participating in CustomerPulse. The feedback is published to benchmark performance and enable printers and sign makers to react quickly to customer complaints and opportunities. The PBSI is the most comprehensive measure of print buyer loyalty available in the printing industry.