Every market and every customer is different based upon the level of commitment and interest to track and enter data. Because Autumn Graphics can link responsibilities until other tasks are completed, it allows a broken workflow to stay on track. “When we are measuring the workflow, we can chart our own performance against predetermined timelines,” says Abray. “It was very difficult to measure timelines before, unless we were creating a spreadsheet. Automated approvals are received with more clarity with each person’s next steps, so jobs keep on track.
A substantial portion of Autumn Graphics’ work is directed by brand owners. They follow premedia and roles are assigned to other suppliers. Brand owners can look at the system and refer to a list of projects, getting a good snapshot of where they are, along with access to their files. For printer customers, WebCenter provides all the information they want along with the ability to communicate job specs and attach documents automatically, so they become metadata in the database.
“We have just opened a new operation, Autumn Graphics US Inc. Located in northwest Arkansas. WebCenter has been configured to monitor production in the organizations in both Canada and the US,” Abray concludes. “Because WebCenter and its WebCenter Lifecycle Management Module offers visibility and accountability to everyone involved in the workflow, everyone has ownership of roles in a project workflow.”