Spandex Pioneers the Sale of Digital Materials by the Metre at FESPA 2013

Spandex has introduced “Digital on Demand” at FESPA 2013 in London. This new initiative enables customers to purchase exactly what they need to complete the job and have the materials delivered the next day, negating the need to purchase full rolls of digital material.

The carefully selected range of ImagePerfect digital materials serve a broad range of applications and are now available by the running metre. With Digital on Demand, customers can order from 1m to 50m across a range of materials including; self-adhesive vinyls, banners, perforated window films, display media, canvas and textiles.

“In 1983, Spandex was the first business to sell coloured self-adhesive vinyl by the running metre. Something we still do today. Twenty years later we continue to innovate, by introducing digital materials by the metre,” comments Leon Watson, Spandex UK General Manager.

“Digital on Demand provides customers with the flexibility to buy what they need, when they need it and have it delivered the next day by a supplier they can trust. Reflecting on the current economic situation, Digital on Demand allows our customers to improve their cash flow, whilst still being competitive”, concludes Leon.

Visit Spandex at FESPA 2013 in London on 25-29 June on stand B48S. Visitors are invited to pre-register to visit the stand to receive a ‘Brand Bag’ worth over £150 by pre-registering at