At the year's industry event for graphic communications, where print is the foundation and 12 key market segments converge, PRINT 13 has adapted to present the latest new and integrated solutions for print, online and mobile. And at The Marketing Pavilion during PRINT 13 and co-located CPP EXPO, coming September 8-12, 2013 to Chicago's McCormick Place, marketers, creatives, and marketing service providers will mingle, collaborate on solutions, and share feedback and ideas on ways to make best informed buying decisions, improve ROI, and learn the latest tactics and tools for executing innovative campaigns
With a full spectrum of presentations, product demonstrations, and expert direction, The Marketing Pavilion sponsored by the Chicago American Marketing Association (AMA), and The Marketing Theater sponsored by Canvas Magazine, will provide comprehensive resources, answers, and insights on such topics as: Integrated Media Services & Management; Digital Marketing; Direct Mail; Lead Generation/Management; Analytics; List Brokers/Compilers; Online Presentations, Tools & Events; Branding; the Latest Marketing Tools & Services, and how to shift from PSP to MSP.
For even further marketing-related information and resources, attendees will want to visit three more marketing related specialty show floor sections:
* DELIVER-the new Mailing and Fulfillment Center, featuring the "Deliver ROI Theater" sponsored by the United States Postal Service, and "Ask the Mailing Expert" sponsored by AMSP (formerly MFSA).
* BIG-the new Wide Format Pavilion, sponsored by ISA, featuring the "Ask the Wide Format Expert" station sponsored by Big Picture Magazine
* Photo Finish-the Photo Imaging Pavilion and "Ask the Expert" station, sponsored by Photo Imaging News, plus "Shoot-Out" Americas by sponsor SPI; and,
"For marketing and creative professionals PRINT 13 is a 'must attend' event," said GASC President Ralph Nappi." Along with The Marketing Pavilion there will be presentations and demonstrations on prepress/software/workflow and design, exhibits featuring the latest in marketing and creative technologies, The Marketing Theater, and specific marketing and creative seminar tracks."
The prepress/software workflow and design area will provide designers and creatives with the latest information on document layout/graphic design, computer-to-plate, drawing/illustration, color management, fonts and font management, scanning, digital proofing, and workflow.
In addition to the trending programming by Canvas Magazine in The Marketing Theater, co-located events at PRINT 13 specifically for marketing and creative pros will include the Chicago AMA Marketing Reception and Mogo Media epublishing Creative Conference. Also scheduled for 11:00 a.m. to 12:30 p.m. on Monday morning September 9 is a special free presentation titled "thinkMSP: Stories That Inspire a Market-Based Mindset" hosted by Canvas Publisher Mark Potter. The session will feature presentations from the Arena Football League and Sweetwater Brewery whose stories will offer insights into how to "brand with the big boys" and will inspire attendees to think differently about their businesses.