C2, Southern California's largest independent print and business solutions firm, has announced a second major executive hire in three months.
Industry leader Roger Lackey has joined the expanding firm as Senior Vice President. As a member of C2's Executive Team, Lackey will play a key role in strategy, marketing and developing best practices. He will work closely with the C2 sales team by adding expertise and focus to their On-Site Service program and broaden an expanding product and service offering.
A graduate of Vanguard University, Lackey started his career with OCB Reprographics, an industry torchbearer, founded in 1926 by Charles "Ned" Hayes. Starting as a delivery driver while still in college, Lackey quickly moved through production into sales. During his tenure with OCB, Lackey developed their On-Site Services division into a national model. In 2004, Lackey's skills were called upon by ARC, OCB's parent company; to rebuild its suffering San Francisco-based BPS Reprographics as CEO of BPS. Upon successful completion of his assignment in Northern California, Lackey returned to Orange County in 2008 as a Senior Vice President for American Reprographics Company (ARC) where his management expertise and skill set were applied to merging two of the nation's largest reprographics competitors, Consolidated Reprographics (CR) and OCB.
"I am ecstatic Roger has decided to join C2," said C2 president and CEO Gary Crisp. "His wealth of knowledge and industry experience is unparalleled."