Attendees at Global Shop will have the opportunity to see examples of the Color-Logic Process Metallic Color System. Case Paper Company, in Booth 3910, is showing metallic swatchbooks printed using ultraviolet inkjet on both Case Silver and Rainbow Plus substrates. The company is also showing posters printed using the Color-Logic process. Commenting on the use of the Color-Logic process in static displays and product stands, Color-Logic Director of Sales and Marketing Mark Geeves said: "The Color-Logic process is often seen as only suitable for use on offset-printed displays, but in fact is equally effective when using wide format and conventional digital printing. The process enables display producers and their graphic designers to reliably and consistently specify metallic printing for their jobs, regardless of the run length."
Russ Pritchard, Case Paper Director of Marketing, added: "Case Paper is pleased to showcase our substrates with the Color-Logic process at Global Shop. Certification of Case Paper substrates by Color-Logic assures graphic designers and printers of consistent integrity and performance when producing luxury packaging, signage, or displays-including economical special effects that are unattainable with any other process."