Now, when end-users, printers and installers are all seeking ways to keep brand equity high and expenses low, MACtac Graphic Products delivers. Launching a new line of intermediate, removable vinyl, MACtac's new IMAGin M-Series removable media offers consistently high-quality graphics at a cost-effective price.
"End-users want graphics that are going to look great without breaking the bank, and to deliver those results, installers and printers need a durable, trusted house media that will rise above the rest and meet their budget requirements," said Mary Ann Kucera, product marketing manager, MACtac Graphic Products. "Budgets are tight and competition is fierce. MACtac not only recognizes that, but we've developed solutions, like IMAGin M-Series, to help overcome those challenges."
IMAGin M-Series removable media is an affordable, general purpose media designed specifically for a wide range of short- to medium-term, flat to slightly curved applications such as indoor and outdoor signage, point-of-purchase displays and short-term wall graphics.
IMAGin M-Series removable vinyls are available in both matte (IMAGin EMR328) and gloss (IMAGin EMR329) finishes. The two new products consist of a 3.2-mil calendered white PVC vinyl film and are coated with MACtac's opaque, removable, acrylic pressure-sensitive adhesive. The adhesive allows for clean removability on most surfaces and is protected by a stable 72# polycoated release liner that ensures easy printing.
In addition to IMAGin M-Series removable vinyls, last fall MACtac launched the IMAGin M-Series permanent intermediate vinyl line. Also available in both matte and gloss finishes, IMAGin M-Series permanent vinyls feature MACtac's high performance, opaque, permanent acrylic adhesive.
Both the removable and permanent adhesive M-Series products have an indoor durability of five to six years and an outdoor durability of four years. For additional image protection and added durability, IMAGin M-series vinyls can be paired with MACtac's PERMACOLOR ColorGard overlaminate, which was designed specifically for intermediate graphics and can delay color fading that may occur over time.