Mohawk

HELLO STRATHMORE

Mohawk Fine Papers has introduced Hello and the Strathmore Essentials series on visual identity management. Each installment provides the essential information needed to create and specify the core components of an identity program. The four pieces were designed by Chicago-based, VSA Partners. The components are: Hello, which navigates through the process of creating an identity system. Letter Perfect, which includes a fold-out guide to the envelope styles available from Strathmore and a mailing template to indicate OCR read area, barcode clear zones, and return address area as defined by the USPS. Impressions, a business card sampler that includes three dozen perforated business cards, sampling a full range of weights and finishes. More than Words, a notepad that reinforces the idea that paper adds value, crispness, and substance to anything you write.

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