Bitstream Inc.

Pageflex StoreFront & LeadsPlease

Pageflex has released two new integrations that give customers additional tools to support their sales and marketing efforts. The first integration provides a link from Pageflex Storefront to the Salesforce Customer Relationship Management (CRM) system. The second integration offers a seamless way for customers to acquire mailing lists from LeadsPlease, a provider of lists for direct marketing.

Using the Salesforce integration, customers can extract data from their Salesforce CRM system for use in their projects in Pageflex Storefront. Users can access all the reports data they have rights to within SalesForce, and incorporate that data into the marketing materials available in Pageflex Storefront.

The company is also releasing an extension that gives Pageflex Storefront customers access to mailing lists from LeadsPlease, a provider of mailing leads sourced by Experian. Using a data widget, users can select their list criteria using the geography and demographics selections available with LeadsPlease. The user then finalizes, purchases, and downloads their list – all from within Pageflex Storefront. Once purchased, users can then incorporate their purchased lists into their Pageflex Storefront projects.

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