XMPie (Booth 400, 600) is highlighting PersonalEffects 5.0, is the latest version of its one-to-one, variable data cross-media solution. The software allows users to create, deploy, track and measure one-to-one communications across all channels — print, email, Web and mobile. Built to leverage Adobe technology, the latest version supports Adobe CS5.
PersonalEffect 5.0 includes several new capabilities that advance variable-data print performance and productivity. For example, uDirect now features a live preflight window, which highlights problem areas within a Adobe InDesign document that need to be addressed prior to XLIM (pronounced “slim”) processing. Then it proposes the necessary correction, saving valuable time and eliminating operator guess work.
PersonalEffect 5.0 also introduces significant workflow and processing speed enhancements to uImage, XMPie’s image personalization solution. uImage now includes a packing feature that streamlines the collaboration of designers, rules developers and production managers.
Email process improvements in this latest version include new templates and capabilities through XMPie’s exclusive Response URL (RURL) Wizard and Templates that create email content, documents and activities automatically behind the scenes, including footer information for opt-out compliance. In addition, the inclusion of an email preflight feature identifies potential issues within email messages and proposes solutions prior to message distribution.