Océ, an international leader in digital document management and delivery, announced the launch of a new business development program, Océ Press Go! at Graph Expo. The new Océ program is designed to help print professionals grow print volumes and capture new opportunities by helping them address real-world business and operational issues they face every day.
Accessible and easy to use, the new Océ Press Go! program is designed from the ground up to address challenges facing customers in a wide variety of market segments, including graphic arts, direct mail/direct marketing, transactional and transpromo, and corporate in-plant operations. Rather than focusing on printed material alone, the newly launched Océ business development program utilizes an experiential approach to enhance the positive business impact on print providers.
This multi-faceted approach to business development combines proven tools including printed materials, webinars, videos with live sessions and collaborative activities. Program topics will focus on enhancing both business and technical skills ranging from strategic positioning and marketing strategy development to pricing for value, sales force compensation, workflow optimization, customer communications and more. The multi-faceted Océ Press Go! program experience will include a dedicated website hosting webinars, videos and self-help training materials. Members can participate and collaborate in forums to exchange best-in-class processes, provide peer support and share ideas—all with the goal of improving members’ business success.
Interested print providers can explore further and join the new Océ Press Go! program by visiting www.oceusa.com/mypressgo.