12 Secrets for Digital Success

“12 Secrets for Digital Success” by John Giles outlines the best practices that successful printers use to make money with digital services. The book looks at the different digital services printers have to sell and the tools and techniques they use to sell them. It outlines optimal company organization and how the digital responsibilities and tasks are divided among employees and customers. Giles also defines selling opportunities and offers pricing suggestions for a variety of digital tasks. He details the standards for setting up and maintaining an automated digital workflow, including the equipment and software that are required.

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