Publishing Papers Swatchbook

Publishing Papers Swatchbook

Publishing Papers Swatchbook Product Image

Twin Rivers Paper Company released a new swatchbook to highlight its market-leading specialty publishing papers. Included in the swatchbook are samples of the company's high-quality, lightweight freesheet and hybrid papers.

"We have spent years perfecting lightweight publishing papers that print well, have high opacity and adhere to demanding technical standards," said Stuart Strong Jr., Publishing Product Segment Manager. "We are excited about the swatchbook because it simplifies the selection process for our customers by centralizing product samples and technical information."

In response to the market need for lightweight publishing papers, Twin Rivers has carefully crafted a lightweight portfolio of freesheet and hybrid publishing papers that provide options in the areas of basis weight (19-40 lb.), brightness (72-92), opacity (up to 93) and PPI ranges. This wide range of products ensures customers are able to pick the appropriate paper to meet their project requirements.

"Publishers and printers are looking for high performance lightweight specialty papers. The market knows we advanced the category by producing some of the lightest basis weights in the industry and utilizing enhanced bleaching technology to launch the hybrid category—a blend of groundwood and freesheet content," added Jim Gehrman, Vice President of Sales.

The new Twin Rivers publishing swatchbook highlights the company's commitment to delivering a portfolio of sustainable products that is available with post-consumer content (up to 30 percent), SFI or FSC fiber certification and carbon-neutral options.

Twin Rivers' publishing papers are used in a variety of applications including financial printing, catalogs, reference manuals, annual reports, religious publications, directories, direct mail and advertising inserts. Key brands include: Custom Snowcote, Custom Brite, Custom Supreme, Custom Plus, Twin Rivers Opaque, Bridge Supreme, Bridge Opaque, Frontier Supreme, Frontier Opaque, Frabrite, and Hybrid Converting.

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