Satori Software announced the immediate availability of an Unlimited Walk Sequence processing add-on for its Bulk Mailer desktop mailing software. Now, for one flat annual price, mailers can append Walk Sequence data to all their mailing lists, which makes it possible to achieve greater postal discounts.
Walk Sequence data enables a list to be sorted into the order of an individual postal carrier’s route. Compared to 5-digit automation rates, mailers can increase discounts on qualified high-density mailings by at least 4.2 cents per letter and up to 15 cents per flat. Because the service is accessed within Bulk Mailer, incorporating Walk Sequence into daily mailing preparation processes requires few changes to existing settings. Processing turnaround is fast — generally 15 minutes or less.
“We always look for ways to innovate and offer our customers the latest technology with common-sense pricing that avoids minimum fees,” explains Randy Hoefer, SVP of research and product strategy for Satori Software. “Unlimited Walk Sequence processing makes it practical for customers to sort every mailing for the best possible postage, regardless of size. Now our customers can offer their clients better service and gain an advantage over competitors.”
Lists typically qualify for a mix of rates, but must incorporate current Walk Sequence data to take advantage of highly-discounted saturation and high-density rates. Savings could exceed thousands of dollars annually, especially on dense mailings for local organizations such as businesses, newspapers, utilities, schools, cities or counties.
For pricing and more information, call 1-800-553-6477 option 2.
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