Visual Magnetics

MagnaMedia Sample Kits

Visual Magnetics has announced the availability of sample kits that use InvisiLock 40HE 2-sided magnet, enabling prototypes to be created using ActiveWall Micro-Iron wall primer on wall surfaces.

The Visual Magnetics system components include ActiveWall, MagnaMedia Micro-Iron coated print media, and InvisiLock custom engineered sheet magnet, which may be applied to virtually any surface, incorporated into frames and fixtures, or simply applied to wall surfaces. Once InvisiLock is applied, users can easily roll graphics printed on any MagnaMedia to achieve instant, high-quality signage and displays. Visual Magnetics’ MagnaMedia is so thin that when combined with the properties of the InvisiLock magnet, it is possible to create multi-layer graphics to update images instantly for specific promotions, without the use of frames, fasteners or adhesives.

As part of the company’s ongoing commitment to expand product applications beyond frames and fixtures, Visual Magnetics has added new sample combination kits, which include a 10 foot long wrap of 2-sided InvisiLock magnet wrapped around a 20 foot roll of MagnaMedia. Unlike first generation sample kits which are recommended for fixturing and use InvisiLock 30SE with adhesive, the new 40HE 2-sided magnet does not have adhesive on the reverse side and, therefore, can be used directly on surfaces painted with ActiveWall magnetic receptive primer.

“We have received major interest from customers wishing to create prototype wall graphics / murals and wallcoverings using the Visual Magnetics Graphic System,” said Joe Deetz, CEO of Visual Magnetics. “These new kits will provide our valued Direct Sales Channels an economical means to demonstrate wall graphic applications using the proper materials that will lead to success.”

In addition to the updated sample kits, Visual Magnetics has refreshed its Graphic System price list to include many new items and has made some of its most popular MagnaMedia styles available in 150ft and 300ft production rolls (see related release) designed specifically for today’s most popular production style inkjet printing devices.

“Many customers are interested in seeing exactly how MagnaMedia will work on a number of diverse surfaces -- not just in a fixture -- and the new sample kits will allow us to better demonstrate its versatility and ease-of-use,” said Agustin Diaz Plaza, sales director, DICAVESA. “The new sample kits also enable us to showcase a wider range of possibilities that the Visual Magnetics Graphic System can bring to the in-store experience.”

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