Making its US premiere at PRINT’13 in the Fujifilm booth 1218, the Fujifilm J Press 540 W is an inkjet web press targeted at shorter run print applications traditionally run on web offset presses such as transaction, direct mail, book and newspaper. Available either as a standalone machine or customized with optional equipment, including Marginal Punch, File Punch, Vertical Perforation, Cross Perforation, Slitter, Sheet-Cut, Folder, etc. the J Press 540 W enables duplex printing within a single tower design, resulting in an extremely compact footprint. The press uses Fujifilm’s new VIVIDIA ink and unique Co-Res Screening Technology uses Multi-Template Technology that renders obsolete the industry standard formula. The press is designed to use uncoated and selected coated inkjet papers, and is targeted to accept a paper width between 6.2 inches (157 mm) and 21.54 inches (546 mm). It can run at 600 x 600 dpi or 600 x 480 dpi. Fujifilm’s XMF Workflow system is used to drive the front end of the J Press 540 W. Very easy to use, with a 15 inch touchscreen monitor and software interface. The J Press 540 W has a top printing speed of 471 ft./min (127 mm/min) when operating at 600 x 480 dpi. The single-path duplex system means the customer can easily adjust registration of both front and back sides. The J Press 540 W is a more sustainable solution, facilitating a reduction in paper waste.