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Digital Original: Your First Marketing Customer Should Be You

Test drive marketing strategies to increase sales before offering them to...

Article • November 2nd, 2009
Customer Service! Customer Service! Customer Service!

If you have little direct contact with your customers, how do you know...

Blog • February 7th, 2012
You and Your Bank

There is no question about it: The economy has changed, the banking...

Article • October 14th, 2009
QR Codes: Connecting Marketing Channels to Enhance Customer Experiences

The MATLET Group

There are many good, cost-effective reasons why QR codes should be part...

Press Release • May 17th, 2012
Market Your Way Out of a Recession

Are you working on your marketing stimulus plan?

Article • February 4th, 2009
Digital Original: Is Your Marketing Good Enough to Sell?

If you want to sell marketing services, make sure your own campaigns are in...

Article • March 1st, 2012
Trendspotting: Workflow Part 3 JDF Certification—Why Should You Care?

So far in our workflow series, we have examined the meaning of workflow and...

Article • July 8th, 2009
Integrated Marketing

Marketing strategies using variable data printing are driven by database...

Article • August 4th, 2009
Web Marketing: It's Time to Listen to the Expert in You

Everyone has the same amount of time in a day—24 hours, that’s what...

Article • November 2nd, 2009
Ricoh Launches Industry-First Customer Marketing Suite for Utility Companies, Delivering Analytics with Proven ROI

Ricoh Production Print Solutions LLC

New professional services offering enables utilities to better target...

Press Release • April 10th, 2012
Sales Clinic: Do You Have Happy Customers?

How do you know whether you have happy customers? The answer is really...

Article • July 6th, 2011
Use Digital To Increase Your Customers’ Return on Marketing Investment

While there are various ways to help your clients outwit (not outspend) the...

Article • July 1st, 2009
Getting Tough with Your Customers

Things are tough all over—tough economy, tough business and often enough...

Article • January 6th, 2010
Keeping Print Relevant: Change Your Self Image to Raise Your Profile

Customers see you as you see yourself

Article • May 1st, 2012
Sales Clinic: What Printing Salespeople Need To Know About Closing

ABC: "Always Be Closing"

Article • March 28th, 2011

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