Book Printing

  • Digital Original: Designing for Dollars

    As the recession draws to a close, quick printers will have to deal with the challenge of raising prices. This is particularly true with prepress pricing. Too many printers use typesetting, design, and prepress as loss leaders to get printing and...

    Article • December 2nd, 2010

  • Case of Price, Part 1

    Do you think that Economics 101 taught you everything you need to know to price your services profitably? You're probably wrong, according to Tom Crouser. In this first installment of his four part series on pricing strategy, Tom covers the ABC's of...

    Article • December 2nd, 2010

  • Quick Consultant: Don't Blame the Recession!

    Think you can blame all your problems on the recession? Think the mid-term elections will turn things around for you? Guess again! John Stewart asserts that, no matter who is in power or what the economy is doing, most problems printers encounter are...

    Article • October 18th, 2010

  • How to Build a Sales Driven Team

    When it comes to salespeople, the 80/20 rule applies: 20% of the salespeople make 80% of the sales. Want to take the guesswork out of hiring sales reps and find the top performers every time? Debra Thompson tells us that personality tests offer a much...

    Article • October 13th, 2010

  • Web Marketing: Face the Facts About Facebook, Part 2

    Facebook is THE social media. This month’s Web Marketing column concludes Tawnya Starr’s popular tutorial about building a successful Facebook fan page. She takes you step-by-step through the process of building up traffic for your fan page...

    Article • October 13th, 2010

  • Océ Debuts “Lights Out” Book Production

    For the first time in North America, Océ showed off its latest book publishing combination, the Canon imagePRESS C7010VP and the Océ Varioprint 6320. “The Océ On-demand Publishing Solution automates book printing and reprinting through software...

    Article • October 4th, 2010

  • Graph Expo Showstoppers

    Here is your opportunity to get a look at the myriad product announcements from Graph Expo, the largest graphic arts trade show in North America. Whether or not you plan to attend the show, the information in this special expanded section will bring...

    Article • October 1st, 2010

  • Case Study: Electronic Paper Just Might Be Print's "Killer App"

    Electronic paper just might be print’s “Killer App”

    Article • September 30th, 2010

  • Webcom to Launch $12 Million BookFWD Program

    Webcom today announced details of a $12-million investment in a new production program called BookFWD that will help transform the way its publishing customers print and manage the distribution of books, directories and catalogs. BookFWD is a...

    Article • September 30th, 2010

  • Sales Clinic: Marketing Imagination, Part 3

    Concluding this three-part series on “Marketing Imagination,” we delve into the specifics of how to use extreme personalization to increase sales. Using the real world scenarios that he paints so vividly, Dave Fellman walks you through each stage...

    Article • September 23rd, 2010

  • Book Printing Goes Digital

    The printing of perfect bound and hardbound books was once a rarified market that was open only to a few very large printing companies. They worked directly with the publishing houses and most made book printing their primary activity. That is no...

    Article • September 17th, 2010

  • Print Today: The Future of Digital Book Printing

    Book publishers and manufacturers have long had to contend with inefficiencies created by the traditional practice of printing, carrying and warehousing long runs of books. For example, on average, 40 percent of printed hardcover and trade paperback...

    Article • September 10th, 2010

  • Easy Decision is the Right Decision for this Economy

    It was an easy decision,” says an east coast bindery owner and a southwestern printer, regarding their purchase of the Vijuk–G&K V-14 Miniature/Commercial Folder after they saw it at a trade show. Both credit it for playing a dominant role in...

    Article • September 10th, 2010

  • Digital Print Generates New Business for Savvy Print Providers

    The power of digital printing—and its subsequent growth within the graphic communications market—is a story told many times over in industry publications, on the tradeshow floor and during vendor sales meetings.

    Article • September 10th, 2010

  • Maximizing Technology Capabilities

    Print providers today are being tasked to do more with less. They not only need to maintain but grow volume, uncover new opportunities and ultimately increase profits with less time, fewer personnel and less margin for error. The most successful...

    Article • September 8th, 2010

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