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Grab Attention with Cross-Media Marketing

Savvy print providers who are looking to expand their services beyond printing are viewing cross-media marketing as one key growth area. The best campaign efforts are those that mix an array of media, but allow for accurate quantification of results.

Article • December 1st, 2012
Keeping Print Relevant: Disruptive Thinking in Print

Original thinking can be dangerous...and profitable!

Article • November 1st, 2012
Web Marketing: Mobile Computing is More Than Just Hype

Learn the basics for becoming mobile-friendly

Article • November 1st, 2012
Digital Original: Hot New Technologies to Watch

Some of these are expected…others will surprise you

Article • November 1st, 2012
Operate Anywhere! One Touch Operation from manroland web systems Convinces Industry Experts

Touchscreen technology, such as MobilPads and UnitPads for the control of printing units during maintenance procedures, will replace conventional operating keyboards and keypads

Press Release • October 29th, 2012
Bringing the Power of Customization to Video

Anew partnership is bringing the power of customized communications to video. Pageflex (Booth 867) has joined forces with DynamicVideo to create Pageflex Dynamic Media—a tool that allows users to create customized in-stream and in-banner videos that...

Article • October 10th, 2012
Learn and Grow with Industry Trade Shows

PIA leader reflects on the 2012 show and looks ahead to the quadrennial PRINT 13 event.

Article • October 10th, 2012
More Print Content Going Mobile

The GRAPH EXPO Future Print Pavilion (Booth 3457), sponsored by FlexTech Alliance, showcases today’s hottest print-related technologies, such as 2012 MUST SEE ’EMS winner PadPublisher and PadCloud. In its technology demonstration in Booth 4836...

Article • October 9th, 2012
Stein Mart Grows with Interactive Print

New for 2012 is the PODi Cross-Media Application Gallery (Booth 1269) which offers “Best-of-Results” case studies based on whitepapers of print-integrated cross-media applications. These examples provide GRAPH EXPO attendees with what they need to...

Article • October 9th, 2012
Let's Face It: Face-to-Face Interaction Buoys Buying Power at GRAPH EXPO

The Official Show Daily publication annually interviews the president of the Graphic Arts Show Company (GASC), which produces GRAPH EXPO. Show Daily: With all of the industry changes over the past few years, are trade shows still relevant? Ralph...

Article • October 8th, 2012
Newsprint: The Newspaper Pavilion

Back by attendee demand is the new home for the newspaper publishing industry: the News Print Pavilion. Responding to the call from newspaper production pros from throughout the Americas, this exhibit space is devoted to the needs of newspaper...

Article • October 7th, 2012
In the Round: Laser Engraving for Flexo Elastomer Sleeves

Future Print Pavilion - Technology Demonstration

Article • October 7th, 2012
Newspapers Take the Stage at Graph Expo 2012

Newspaper Pavilion heralds a new wave of technology

Article • October 1st, 2012
Executive Q&A: Sam Hosoe, associate director and deputy general manager, Ricoh Production Printing Business Group, Ricoh Company, Ltd.

Ricoh leader discusses "Print and Beyond"

Article • October 1st, 2012
Digital Original: Clouds on the Horizon for Prepress Operations

Remote hosted, or cloud-based, software is the hottest thing going

Article • October 1st, 2012

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