http://www.ChoosePrint.org Consider these facts about the preference for reading print versus digital media: - Preferred in Tech Industry: 70% of workers in technology and telecommunication companies prefer reading print on paper. - Preferred in Financial Industry: 57% of adults employed in banking, finance and insurance prefer reading print on paper. - More Comfortable: 68% of adults feel more comfortable when they have something on paper than on screen. - Easier to Read: 64% of adults say that reading print on paper is easier than reading on screen. - Here to Stay: less than 50% of adults think that the paperless office will become a reality in the near future.