Maxim's creatively leverages MTR Advertising platform to fill up MTR Causeway Bay Station with "chewy bites of love". Developed by Maxim's and Maxus Hong Kong, a specially built camera with kinectic sensor embedded is used to capture the "chewy" moment of MTR commuters and celebrate the upcoming Mid-autumn Festival. By being sensored by the kinect, passers-by can create their unique mooncakes with their own faces by flapping a virtual mooncake mold. The participants will also receive a Maxim's $10 Snowy Mooncake coupon after their mooncakes are made. Go create your own chewy "mooncake" and share with your loved ones now!