Dave tell us about the four sessions he will present at the 2013 ISA International Sign Expo. Three sessions target sign salespeople specifically, in a series titled "Better Selling Strategy". Each session will address one key segment of the overall selling process. The fourth program, "Everything is Negotiable", is for owners and senior managers. It will teach attendees to negotiate more effectively with customers and suppliers.

Register for the 2013 ISA International Sign Expo today:
http://signexpo.org/attendees-2013