Neil Falconer - Overview of Opportunities Contrast and SWOT

FESPA Global Summit 2014

Overview of Opportunities Contrast and SWOT


The session will  discuss the major issues facing wide-format printing and how these are likely to impact upon strategic business models, technology development and purchasing patterns, management processes and sales/marketing strategies so that they remain valid in an industry experiencing such radical change. Building on the information from the previous two sessions. Neil will also lead this interactive session to evaluate the Strengths, Weaknesses, Opportunities, and Threats involved for a business venture surrounding the previous topics.


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